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Rabu, 20 Juli 2022
FREE midsummer floral clip-art pack; and how to blur your photos on purpose
Plus, get the audio perfect even when you're the only one on set
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Wednesday, July 20, 2022
Long live all the mountains we moved
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Old friends! I've been lucky lately to spend time with friends I've known for many years, and it's an extraordinary experience. So great to be around people who have been in your life for so long that no explanation is necessary, but whom you see infrequently enough that there is always suprising news. My point for marketing? (Because yes, I do have one.) That mix of familiarity and newness is a great way to approach your messaging. Your customers need to know who you are and what you stand for--and they also need to know that every time they visit, you'll be up to something interesting. Oooh!, they'll think, what is [your amazing brand] concocting now???? Then you'll all hang out together. I love a company that has taught me what to expect without ever being boring.
Happy creating!
Jennifer Braunschweiger
Senior Director of Content Marketing
DREAM IT
Beaches vs. Mountains: Data-Backed Ways to Show Them Off in Ads
The content-marketing team gets quite heated over extremely important social issues such as "Can a dish with no vegetables be considered a salad?" (The only right answer: no.) In this, we confront the question of whether beaches or mountains are better (answer: swimming pools), only in this case, we let Shutterstock.AI lead the way. I mean, you can't argue with data (you can).
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MAKE IT
The Basics for Recording Audio as a Solo Filmmaker
Love this story for all the solopreneurs and individual creators out there. How do you get the audio just right when your whole crew is...you?
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SELL IT
How to Shoot out of Focus on Purpose
Sometimes the beauty is in distortion. When you want your shot to be perfectly-imperfectly blurry, here's what to do.
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TALK ABOUT IT
FREE Midsummer Florals Clip Art Bundle
For all your summer floral needs (yes, we have many), enjoy these FREE freeee freeeeeee (did I say they're free?) clip-art packs. And be sweet to yourself and check in with your friends this week. (Hi, friends!)
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